Barrick & Barrick Real Estate
Branding & Identity
Developing brand identity for Barrick & Barrick Real Estate meant balancing between the two principals of the company.
It meant capturing the bridge between generations of knowledge and the future in a strong visual symbol that could be easily reproduced, recognized and trusted in the market.
The brand is highlighted by its unique balance of sophisticated design features in combination with creative photography, language and storytelling that provide a counterpoint of warmth and approachability. This combination is potent. In the local marketplace, the brand now positions Barrick & Barrick Real Estate in a compelling and memorable way compared to their competitors.
Barrick & Barrick Real Estate Scope of Work
- Business cards
- Presentation folder
- Newspaper Ad
- Buying/Selling guide